Cheap essays refer to the essays that can easily be bought by customers when required. They are easily available for the customer’s disposal; therefore, the customers have the opportunity to buy as many essays as possible. Based on this school of thought, it is common for the customers to prefer companies that offer cheap essays given the wide opportunity available to buy as many essays as possible. An expensive essay refers to the essays that are very costly to buy or acquire. In this case, any customer wishing to buy an expensive essay will only be able to buy very limited number of essays since he or she is unable to meet the costs of purchasing many essays.
It is notable that reduction of the essay cost may translate to many essays being bought by customers based on a theory of demand. This theory states that the higher the price the less the demand, and the less the price the higher the demand. This is to imply that reduction of the essay costs will attract many more clients who may buy the essays from the company due to cost effectiveness for the customers. The rationality behind this is that most customers will prefer to write their own essays as opposed to buying very costly or expensive essays.